Published: September 15, 2023
Unity Trust Bank is delighted to announce that Louise Pursglove, our Head of Proposition and Brand, has been nominated for a prestigious award at the Awards for Marketing Effectiveness 2023.
These marketing awards are organised by The Financial Services Forum, a membership community of senior marketing leaders in financial services. The awards ceremony celebrates the importance of effective and customer-led marketing in the financial sector.
Louise has been shortlisted for the prestigious ‘Marketer of the Year’ award. This 2023 marketing award recognises the achievements of exceptional senior marketing leaders in the financial services industry.
As an ethical commercial bank, Unity is focused on delivering long-term value for customers and using finance for good.
Following the launch of our refreshed brand identity and new website, Louise has been recognised for her instrumental role in the delivery of this transformational project.
As Head of Proposition and Brand, Louise is passionate about putting our customers at the heart of everything we do. In-depth research and insight from our customers across all sectors was central to the approach for our new Unity brand, as well as the delivery of our refreshed identity and website.
Deborah Hazell, CEO at Unity Trust Bank, said:
“I’d like to personally congratulate Louise on this prestigious nomination. This recognition reflects Louise’s leadership role in all aspects of our recent brand repositioning. She brought together colleagues, customers, and partners to help deliver a more positive and accessible customer experience.
“At Unity, we’re committed to using finance for good. We’re proud to place our customers at the very heart of our organisation. Louise’s engagement with our customers, helping to align our products and services with their needs, is key to supporting organisations deliver positive community impact.”
The winners of all categories will be announced during an evening awards ceremony. This takes place on Thursday 23 November 2023 at De Vere Grand Connaught Rooms, London.
The view all shortlisted nominees, click here.
